Cloud Computing Service Tencent Cloud introduced its super application as a service service (TCSAS) on MWC Barcelona 2025 to help businesses to build integrated digital ecosystems through super-applying strategies.
The role of super applications in digital connectivity
Until 2027, according to industry estimates, more than half of the global population is expected to be active users of several super applications. Businesses are increasingly turning to these platforms to improve users’ engagement, maintaining and income by providing trouble -free digital experiences.
TCSAS is designed to help businesses develop, scalance and run super applications by using Tencent with WeChat/Weixin, which serves 1.3 billion a month active users. The platform offers businesses and infrastructure needed for on-board mini applications, allowing plug-and-play functionality on one platform.
The solution also acts as a digital market offering mini games, content applications, electronic trading tools, and industry -specific templates. His abilities include rapid sending messages, live streaming and interactive content that the cloud messages can be driven by a tenant’s obligation and highly retention rats.
Super applications in telecommunications and then
Telecom of the company is the first to accept TCSA to improve their digital services. Orange Middle East and Africa (OMEA) used a platform to develop Max, an open ecosystem of a digital super application that integrates telecommunications, financial services and electronic trade. This app contains a number of mini applications covering services, lifestyle services, shopping and entertainment, all designed to provide users with a centralized digital experience. Max is expected to address 45 million users this year.
In addition to the telecommunications sector, TCSA is accepted in banking, game and government services. For example, Telkomsel in Indonesia, Bank Rakyat Indonesia (BRI) and Middle East Game Developer Playsout incorporated a platform to expand their digital skills and streamline operations.
SHU YEUNG, Senior Vice President, Tencent Cloud International, said: “In Tencent Cloud, we are trying to use the power of digital stees to help businesses to move at speed, increase competitiveness and provide exceptional digital experience that increases the actual value of users. With TCSAS, Telcos can smoothly integrate basic services, marketplaces and interactive content into a single platform that raises users’ involvement and business growth. ”
The aim of TCSASS TCSA Tencent Cloud is to support this shift by providing a scalable and customizable solution for companies to improve digital experiences and expand their services.
(Figure: Prnewsfoto/Tencent Cloud)
See also: Nigerian companies turn to local cloud services over AWS and Google Cloud
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